2024 has been a monumental year for Paris Basketball.
After stepping onto the court of the brand-new adidas Arena,
the club unveiled a bold new visual identity and entered major European competition for the first time in its history.
To reveal the new Paris Basketball jerseys, we decided to highlight this future,
by literally showing the dawn of a new day coming on the club & its people.
Watch full film
Conception, redaction, script & art direction.
Director: Cyril Gaborit
Production: Miles
Music: Astral
