2024 is a colossal year for Paris Basketball.
After making its debuts in the brand new Adidas Arena, the club revealed its new graphic identity,
and discovers the major European competition for the first time of its existence.
To reveal the new Paris Basketball jerseys, we decided to highlight this future,
by literally showing the dawn of a new day coming on the club & its people.
Watch full film
Conception, redaction, script & art direction.
︎︎︎ Director: Cyril Gaborit
︎︎︎ Production: Miles
︎︎︎ Music: Astral
